Objective
Taxezi, a leading tax consulting firm, specializes in business registration, GST filing, income tax filing, and trademark registration. As a service provider catering to startups and businesses, Taxezi needed a robust online presence to enhance brand visibility, attract leads, and provide seamless client engagement.
Challenges
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Limited Digital Footprint
Their old website lacked modern design elements and failed to communicate their expertise effectively.
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Ineffective Lead Generation
Their social media presence was inconsistent, leading to missed opportunities for client acquisition.
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Low Engagement
They struggled to connect with their target audience, particularly startups and entrepreneurs seeking tax solutions.
Execution
WEBSITE DESIGN & DEVELOPMENT
Redesigned the website with a clean,
modern layout
emphasizing user experience (UX) and user interface (UI).
Integrated SEO-friendly content and optimized site performance for faster loading times.
Added a dedicated "Services" section, simplifying the process for visitors to find information about
GST, business
registration, and trademark services.
Incorporated an intuitive lead capture form and chatbot functionality to facilitate quick client
inquiries.
SOCIAL MEDIA MANAGEMENT
Created a monthly content calendar
focused on Taxezi’s core
services and recent updates in taxation laws.
Designed visually appealing graphics, infographics, and video content to simplify complex tax concepts
for their
audience.
Ran targeted campaigns to build brand awareness and drive engagement among startups and small business
owners.
Monitored and analyzed performance metrics to refine the strategy continually.
LEAD GENERATION STRATEGY
Developed and executed targeted ad campaigns on LinkedIn, focusing on business owners and
entrepreneurs.
Implemented a remarketing strategy to re-engage website visitors and convert them into leads.
Leveraged Taxezi’s expertise in tax consulting to craft compelling call-to-actions (CTAs) across digital
channels.
Output
Established Taxezi as a go-to expert in taxation services among startups and SMEs. By revamping their website, enhancing their social media presence, and implementing effective lead generation tactics, Brands Bees positioned Taxezi for sustained growth and success in a competitive market.
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80%Social Media Followers Growth
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5K+Increased web traffic
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55%Increase in qualified leads
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60%Increased engagement through consistent and relevant content